At the early age of 16, Vassilis Zoulias did his first professional photoshoot, and, after that, he worked as a successful fashion editor in various magazines, including Vogue Greece, for 20 years.

In 2003, he launched "Vassilis Zoulias Old Athens”, his first boutique with shoes and accessories, creating an impact on the Greek market. He has been consistently presenting two to three runway shows per year- for his Prêt-à-Porter, Demi-couture and Bridal collections- since 2008.

at the 2018 Golden Globes’ award ceremony, Alison Brie wore the now-legendary skirted jumpsuit in honor of the #MeToo movement, and was listed first on most of the best-dressed lists for the event.

Mindy Kaling at the Met Gala, Natasha Lyonne at the Emmys, Laura Dern, Gwen Stefani, in addition to Tina Fey and Ariana Rockefeller are among the women who have selected the brand.

In December 2021, Patricia Field, the internationally acclaimed "Sex and the City” stylist, costume and fashion designer, picked out five signature Vassilis Zoulias looks for Lilly Collins, the series star in "Emily in Paris"

The brand gained a worldwide recognition overnight.

In the spring of 2023, Kim Cattrall will appear in the new Netflix series "Glamorous” wearing Maison Zoulias creations.